There are dedicated training programs

For example, until recently, information was updated every hour. However, Larry Page said, “Stop thinking about an hour. Change it to a concept of 360 seconds. Google Research: Certain data centers are already running at full capacity. We will gradually spread it from now on. Sullivan: Are there any other interesting factors other than links … Read more

A corporate marketer talks about using

On the other hand, staying on the same project for a year might be too long. Even if the project is in a completely different field, the basic company structure is the same, so it will be an easy environment to move around. Sullivan: Do you think the way search works will fundamentally change as … Read more

Traffic via Twitter and Facebook is increasing year

He’s the ideal corporate Twitter marketer. — Next up is Adam Shirk of Define Search Strategies. It is a subsidiary of the New York Times. He seems to be supporting the use of social marketing for media sites such as the New York Times. Traffic ratio to media sites such as the New York Times … Read more

Marriott Hotels offers dedicated customer service

There were various tips that could only be found on a media site. — Finally, Chris Silver Smith of KeyRelevance. It’s an SEM company. They also do SEO, PPC, and SMM (social media marketing). Marriott Hotels offers  By explaining the basics and techniques of Twitter marketing. How to think about Twitter strategy 1. Consumers come … Read more

The session on the afternoon of the second

Adam At least you can use the timed automatic posting function. Valid if you have multiple accounts. (Sullivan) Even if you tweet on a Friday night after work, few people will see it. Who complains about posting at a specific time on Monday morning? ! (Chris) You can even post the same tweet several times … Read more

In the case of com or net judge by looking

I’d love to hear some practical advice. The moderator is Vanessa Fox of Search Engine Land. Speakers include Sean Carlos, CEO of Antezeta Web Marketing, Richard Chavez, SEO Director at iCrossing, Jonah Stein, Founder of ItsTheROI, and Miley Oye, Senior Engineer from Google. He was also on SES London the other day. — Let’s start … Read more

The method of using the fourth parameter

A story about SEO when using a load balancer. Points to note when hosting with a load balancer. When using a load balancer, there are cases where the URL and subdomain have different names for each server. For example, www1, www2, www3, etc. Because all the content is the same, search engines can get confused … Read more

You can freely create sites for each subdomain

From a user’s perspective, Microsoft’s survey data shows that users use URLs as criteria for deciding whether to click on a search result. 1. Country domain Pluses: – You can freely create unique content for each site – You can make it clear to users that you are targeting a specific language or country – … Read more

It can be used even if the domain is different

The details are posted on the website, so please tell the production company to refer to the rules when using AJAX. . . . Ah, I didn’t know about this. Click here for the URL . I hope the Japanese It can be used page will be released soon. Is this information just released? Q: … Read more

There are various tips on how to use it

He explained the entire process while showing the actual Google search results screen. I ended with the following comment. First of all, let me give you a basic introduction. If you want to be exposed in places other than normal search results, you need to utilize various media on the Internet. There are various tips … Read more

Publishing news is important to get more traffic

News is showing up more often in Google’s search results. However, some people may say that there is not much news information to send out. But is it really so? What exactly is news? “News is information that is picked up within a time frame.” What is news in the internet era? For example, even … Read more

There is a case where the conversion rate increased

It’s hard to answer in terms of factors, but I think local search will continue to evolve. Personalization is sure to evolve further. Q: When we talk about universal search, we tend to There is a case where focus on Google, but what about Yahoo! and MSN? I feel like the search share is too … Read more